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Content Writer and Editor for Corporate Marketing

Advantage|ForbesBooks has an exciting opportunity for a talented Content Writer/Editor who is looking to dramatically contribute to the success of a growing organization that is revolutionizing an entire industry. Advantage|ForbesBooks works with top tier business professionals to position, promote, and market them as the thought leader and expert in their industry, community, or marketplace.

The mission for the Content Writer/Editor is to create engaging, relevant and targeted content that supports and drives the Advantage|ForbesBooks brand and our mission. The Content Writer/Editor will be responsible for creating short form and long form content across multiple mediums and channels including blogs, websites, e-newsletters, whitepapers, and Advantage|ForbesBooks printed publications.

Responsibilities:

  • Collaborates with the Corporate Marketing team to define and deliver an effective content marketing strategy and editorial plan to meet the brand content objective of positioning Advantage|ForbesBooks as the authority in Authority Marketing.
  • Editorial requirements include basic SEO understanding, content categorization and optimization, content development, distribution and measurement.
  • Development of editorial governance so content is consistent with required brand voice, style and tone.
  • Research of ideas and facts pertinent to content to be developed.
  • Maintains a keen understanding of and stays up to date on the latest trends/news in our target verticals ensuring our content resonates with our target markets.
  • Develops engaging and strategic content for e-newsletters, whitepapers, blogs, web content and Advantage|ForbesBooks print publications.
  • Proofread content for errors and ensure it meets all requirements.
  • Editorial calendar and organizational workflows must be developed and managed.
  • Measurement, reporting of results and optimization of content is required on a regular basis.

Competencies (These are MUSTs):

  • Attention to detail. Does not let important details slip through the cracks or derail a project.
  • Calm under pressure. Maintains stable performance when under heavy pressure or stress.
  • Excellent communication skills. Speaks and writes clearly and articulately without being overly verbose or talkative. Maintains this standard in all forms of written communication, including email.
  • Efficiency. Able to produce significant output with minimal wasted effort.
  • Flexibility/adaptability. Adjusts quickly to changing priorities and conditions. Copes effectively with complexity and change.
  • Proactivity. Acts without being told what to do. Has an ability to foresee needs before they arise.
  • Work ethic. Processes a strong willingness to work hard and sometimes work long hours to get the job done. Has a track record of working hard.

Preferred Skills and Experiences:

  • Bachelor’s Degree in English, Journalism, Marketing/Communications or related field of study.
  • Experience with consistent content creation as an editor or journalist.
  • Experience working as an editor or writer with a publication including both online and print versions a plus.
  • 3+ years of experience as a professional writer. Experience in B2B space is a plus.
  • Experience with WordPress, Google analytics and basic understanding of SEO.

Position is in our Charleston, SC headquarters and reports to the Vice President of Corporate Marketing. Team Members are eligible for benefits package after a 3-month review. 

Advantage|ForbesBooks is an entrepreneurial, high growth company with opportunity for advancement and lots of upward mobility. Professional development programs offered. We offer great Vacation/PTO benefits, a great Medical/Dental program, 401K program with company contribution and other nice perks. We highly value and respect our Team Members.

Advantage|ForbesBooks was proudly named one of the 2013, 2014 & 2015 Best Places to Work in South Carolina.

 

 

 

 

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